$2.6m for Pizza.com

A US man has sold the domain name pizza.com for $2.6m (£1.3m) after maintaining the site for just $20 a year since 1994. That’s a 9286% return on his £140 investment.

He said he now regretted not buying more domain names in the 1990s. Whilst I am regretting not buying pizza.com before him!